I too would like to know more about @karaterobot's specific circumstances here, because while I understand your sentiment, it's a numbers game for SWE applicants like me. Of course there are some companies I would prefer to work at, but I don't think @karaterobot's experience is realistic right now.
What's so bad about a "generic" resume? I assume this means one that just honestly describes your experience rather than tailoring it to the job applied for to make it seem you're a better fit than you really are. It's up to the person (hopefully) reading your resume to decide whether you're enough of a potential fit to take to the next step (technical screening call?).
Sure, but the parent was talking about customized resumes, not cover letters. The cover letter of course needs to be customized, else it serves no purpose.
Of cause this assumes you are a good fit in the first place regarding your skills. But the latter is usually much easier to filter out