I posted some details in the main thread but I think you might need to check the change in methodology of counting impressions and clicks Google did around September this year.
They say the data before and after is not comparable anymore as they are not counting certain events below a threshold anymore.
You might need to have your own analytics to understand your traffic from now own.
This affected only reporting of placement and impressions; basically you don’t get counts for placements below the first 10 or 20 results (can’t remember which). It did not affect clicks which are measured directly regardless of how deep in the SERP they happen.
Without going into details. The company I work for has potentially millions of pages indexed. Despite new content being published everyday, since around the same October dates we are seeing a decrease in the number of indexed pages.
We have a consultant for the topic but I am not sure how much of that conversation I could share publicly so I will refrain myself of doing so.
But I think I can say that it is not only about data structure or quality. The changes in methodology applied by Google in September might be playing a stronger role than what people initially thought
What "changes in methodology applied by Google in September" are you referring to? There surely is a public announcement that can be shared? Most curious to hear as a shop I built is experiencing massive issues since august / september 2025
You might be right but I think we cannot assume malice when it could be laziness.
It might be that the exact same board has multiple target audiences and they just rebrand it for different purposes with different pricing.
That said, the microphone is so weirdly positioned that it gets suspicious indeed.
Far from it. Knowledge is power, but too much data can easily obfuscate whatever small signals of knowledge have been captured. Right now, data mostly requires power.
You are correct. But what I mean is that having the capacity for storing unlimited amounts of data allows you to go back in time to reveal something you didn't know that you didn't know or at help you creating complex models able to deal with the noise problem.
When that happens, it becomes knowledge.
An example of that, is that many car insurance companies are known to buy driving data from car dealers and mechanic shops to reveal driving habits of previous drivers.
Brendan Gregg deserves respect. Intel? Their reputation had been in the gutter for a few years now. The classic way to offend a nerd is to have a leading market position, tons of cash and resources, then squander it on politics and bullshit.
The thing is that tax on such businesses are too low. Same as it is happening on other areas, the negative effects to society have zero counter measurements.
AI will take all work and the government will crash because lack of money? Who cares?
Private Firm buys all houses in a region and force the market into a false sense of scarcity to inflate prices? What could possibly go wrong?
Other companies being bought in bulks by big players to hold IPs while dismissing all employees with false pretense that they are losing money? Nothing to see here..
The fact that the cost of using gray area to hide and move money to not pay taxes has a predictable and slow movement is the best for those players.
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