When a university offers a chemical engineering degree, are they a jobs program? I mean, they could just get a chemistry degree...
Software engineering is a different discipline from computer science. It deserves its own major, and does not deserve to be mocked as a "jobs program".
What's the difference? Computer science is about the theory of computation, and the analysis of algorithms, and to some degree about the design of computer languages. Software engineering is about the efficient construction of larger-scale programs that adequately meet the need.
(Yeah, "efficient" is a lie. "Somewhat less inefficient" is closer to the truth. And "construction" should really be "construction and maintenance".)
The fundamental problems in software engineering are really about the brain-to-brain transfer of technical information between teams (and generations) of engineers working on large code bases. Those are not problems that are within the scope of a computer science degree.