But Canva has bought Serif and their products some time ago. I though this was the result of the acquisition?

Yes, this is it.

Affinity is a series of products by Serif Labs; which were acquired by Canva about a year ago.

Shouldn't that have sounded so counterintuitive as to trigger a first instinct to double check rather than post?

This is that. Canva acquired Affinity a while back.

Serif (Affinity) was acquired by Canva—this is the first peek at the result of that acquisition.

Canva bought Affinity

https://www.yahoo.com/lifestyle/why-canvas-affinity-takeover...

You do realize that's the same Affinity? They got bought by Canva and released this product now. It's the same company

I was assuming they'd bought it from Serif. This is madness.

OH. I was very confused. Ya that is maybe a lawsuit.