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> In my opinion, what changed was customer sentiment. 15 years ago, in the halcyon early days of the iPhone, paying $5/month for a SaaS or $10 for a novelty app was exciting.

I don't know anybody who found paying a monthly fee exicing. On the other hand, I know people who found $10 for a novelty app perfectly reasonable. But these people to my knowledge have not changed in their stances here. In other words: I see no change in customer sentiment.



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